Mumbai: Poonawalla Fincorp Limited (PFL), a leading NBFC promoted by the Cyrus Poonawalla Group, has announced the implementation of an AI-powered debt management platform aimed at redefining the collections journey within the lending sector.
Focused on Consumer and MSME lending, Poonawalla Fincorp continues to drive innovation by embedding advanced technology into its operational and governance frameworks.
The platform leverages a sophisticated engine capable of autonomously analyzing customer interactions across digital channels, tele-calling, and field operations. It features a multi-layered, multi-channel approach that enhances collections efficiency, reducing manual processing efforts by 4–5 days.
Poonawalla Fincorp – Setting New Benchmark
By deploying over 100 micro-strategies aligned with customer profiles and preferred engagement timings, Poonawalla Fincorp is setting a new benchmark for personalized and timely debt recovery.
One of the key advancements includes a fully automated channel allocation process that slashes the engagement time from 3–4 days to under 3 hours, significantly improving customer outreach and recovery rates post-delinquency.
Arvind Kapil, Managing Director and CEO of Poonawalla Fincorp, said, “Our adoption of AI in debt management reflects a strategic shift towards data-driven decision-making. With predictive analytics and robust governance frameworks, we are building smarter, more agile, and customer-centric collections strategies.”
The platform is also powered by AI and machine learning-based predictive models that deliver 2–3X sharper risk assessment over traditional models. Furthermore, a GenAI-enabled automated call auditing mechanism enhances compliance, ensures high governance standards, and improves accountability across collection operations.
Over the past six months, the integration of advanced technologies into PFL’s debt management processes has significantly improved efficiency and compliance. Reinforcing its risk-first approach, Poonawalla Fincorp remains committed to simplifying lending, delighting customers, and setting new standards in financial services.
